Category Archives: Branding

8 Things Business Owners Should Know Before Designing Their Site (Part 2)

Four more things to note: 1) You get what you pay for; 2) Know your reason for your redesign; 3) A website does not equal traffic; 4) A website does not guarantee profit. Continue reading

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8 Things Business Owners Should Know Before Designing Their Site (Part 1)

Four things to note: 1) Expect at least a 25% deposit; 2) Have your content ready; 3) Research your designer; and 4) Be willing to shell out some cash for a good designer. Continue reading

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Paint Buckets and Color Theory

Brand recognition directly links to consumer confidence. Keep your colors and brand identity consistent throughout your marketing campaigns. Continue reading

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Consistent Branding

Branding, put simply, is the face of your company without the faces that make up your company. It is how you present your business both online and in print and how you want your brand to be known/seen by the outside world. Continue reading

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The First Steps After Launching Your Site

Congratulations, you have spent the last few weeks/months prepping, and getting your site ready to debut and the time has finally come to unveil your site to the world…. so now what? For the most part, if you have a … Continue reading

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